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How to Get the Most Out of Social Media

How to Get the Most Out of Social Media

By Pat Gudhka

Living in a world full of technology it has become impossible not to take advantage of social media when it comes to growing and maintaining a successful business. Like anything else that is worthwhile, using social media for your business can be hard work. However, if you use it properly it can deliver excellent results that are long lasting. Of course this is exactly what you want so keep reading and you will find social media success!

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How Companies can Use Instagram for Social Media

How Companies can Use Instagram for Social Media

Currently, there are 123 Fortune 500 companies which use Instagram as a social media marketing strategy. Naming some, we have here Nike, Starbucks and MTV. In fact, even B2B companies like Intel and General Electric are now very active in using this online social networking service.

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Facebook Now Lets You Edit Text on your Published Posts – Finally!

Many social media and marketing managers have experience the annoyance and disturbance after realizing a typo error on their published posts on Facebook. Gosh! Who would want to have haters on this social media world just because of a spelling error? No one, I’m pretty sure.

Fortunately, Facebook recently made the choice to allow its users to revise any text from their old posts. Before, and I’m sure anyone would agree, it was somewhat upsetting when all you could do was delete your previous post just to correct it – more or less it is because even the likes and comments would be deleted. But worry no more! All you need to do now is look for the down-pointing arrow on your post, click “Edit Post”, type in the revisions you want to make, and click “Done Editing.”

Facebook, this is something that I’m perfectly sure all users will LIKE!

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Yahoo’s Acquisition of Tumblr

On the 20th of May 2013, Tumblr was acquired by Yahoo for a reported of 1.1 billion dollars according to The Wall Street Journal.

CEO of Tumblr David Karp told Tumblr users that they should not worry about changes that could come to the site. Yahoo confirmed that he will still be the CEO of Tumblr and that the two companies will operate independently.

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Australian B2Bs: the Social Media Challenge

Last month, a government-funded study entitled Australia’s Social Media Presence in 2012: The Roadmap for 2013, revealed some surprising news: Australian B2B businesses are struggling with their online profiles, electing not to use social media to its full advantage because of a mistaken belief that social media is all about the individual and not the company. The most influential B2B companies in the social media sphere include The Commonwealth Bank, Telstra, Vodafone and BMW, yet the majority of companies are falling behind because they feel that online marketing is mainly a B2C company strategy.

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