We’re pretty sure you’ve already heard of the saying “death and taxes are the only sure things in life,” or something to that effect. Allow us to add one more thing to the list: Innovation.
We’re not exactly trying to give a more positive twist to the aforementioned adage. Rather, we’d like to highlight that point by introducing you to the new and improved Lite Social!
As we all know, one of the keys to business success is increasing the number of leads you’re generating. Many business owners don’t instantly think of social media as a tool for lead generation. However, when utilised strategically and correctly, it could increase the revenue of your business by as much as…
We know we have your attention now so read on to see how!
“Evergreen content” is a popular buzzword in the online marketing industry. But what is it, really? Put simply, evergreen content is content that still holds its value even after months or even years have passed since it was published. It is not beholden to current trends or topical content; rather, it provides information that will continue to be of interest to readers over time.
Social media marketing is a blessing for small and medium-sized enterprises or SMEs. It is relatively easy to do and can be very inexpensive, therefore it can help level the playing field for these smaller companies in terms of marketing their brands online.
An SME can have a social media presence that is as effective as a large company’s. But what if you haven’t started yet? Don’t worry—it’s definitely not too late! Here’s everything you need to know about getting started in social media marketing for your business.
Any business that does not yet have an online profile is perhaps not aware of the many benefits that come with it and an accompanying social media strategy. Just look at established companies—the likes of Amazon, Google, Dell, and Microsoft are using their online presence to grow and are experiencing immense success.
These companies were early adopters of the internet and established their brand profile online. They also leverage social media to its maximum, continually sharing interactive and engaging content with their customers. With these big businesses as real life examples, it goes without saying that having an online profile for a business, especially small and medium-sized enterprises or SMEs, is a step into the right direction.
But just in case you need more convincing, read on!
