We Answer 6 of the Most Common Content Marketing Questions!

There’s no denying it: Content marketing is here to stay. For SMEs without the marketing budgets of large corporations, it’s one of the most effective ways to grow your business and build a solid presence online.

But what is it, exactly?

Content marketing relates to the information you share with your audience online. This includes blog posts, social media content, video marketing, and webinars. If you’re new to content marketing, it can be overwhelming—but we’re here to help!

Here are six of the most common content marketing questions (and the answers to each one!) to get you started on your journey of bringing effective and engaging content to your target audience:

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Lite Social logo

Introducing, the New and Improved (But Still Super Awesome)
Lite Social!

We’re pretty sure you’ve already heard of the saying “death and taxes are the only sure things in life,” or something to that effect. Allow us to add one more thing to the list: Innovation.

We’re not exactly trying to give a more positive twist to the aforementioned adage. Rather, we’d like to highlight that point by introducing you to the new and improved Lite Social!

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Need More Business Leads? Social Media to the Rescue!

Need More Business Leads? Social Media to the Rescue!

As we all know, one of the keys to business success is increasing the number of leads you’re generating. Many business owners don’t instantly think of social media as a tool for lead generation. However, when utilised strategically and correctly, it could increase the revenue of your business by as much as…

We know we have your attention now so read on to see how!

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Why You Shouldn't Ignore Evergreen Content

Why You Shouldn’t Ignore Evergreen Content

“Evergreen content” is a popular buzzword in the online marketing industry. But what is it, really? Put simply, evergreen content is content that still holds its value even after months or even years have passed since it was published. It is not beholden to current trends or topical content; rather, it provides information that will continue to be of interest to readers over time.

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What You Need To know about Social Media Marketing

Clueless About Social Media Marketing? Here’s What You Need to Know

Social media marketing is a blessing for small and medium-sized enterprises or SMEs. It is relatively easy to do and can be very inexpensive, therefore it can help level the playing field for these smaller companies in terms of marketing their brands online.

An SME can have a social media presence that is as effective as a large company’s. But what if you haven’t started yet? Don’t worry—it’s definitely not too late! Here’s everything you need to know about getting started in social media marketing for your business.

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