Digital marketing is a great tool for businesses of all types and sizes. By harnessing the power of the internet you can gain additional leads, promote and market your products or services better, build brand awareness, and have a more awesome online presence. Don’t believe anyone that says digital marketing is just for the big […]
Millennials, generally described as those who were born between 1982 and 2004, account for a large portion of the online audience, with 15-35-year old users making up over half of the global internet population. As such, they’re a highly important and influential group when it comes to digital marketing. This age group also has significant […]
Social media has revolutionised the way we all communicate, and that includes businesses. 90% of all marketer’s report that social media has increased the exposure of their businesses. But it isn’t enough simply to have a social media presence. Getting your digital marketing wrong can damage the credibility of your business. Here we take a look […]
Digital marketing is an ever-evolving practice. It includes many different platforms and channels, with each one experiencing their fair share of constant innovation. From social media marketing to website user experience (UX), digital marketing encompasses every part of a brand’s online presence. This is important because not having an optimised online profile means you’re definitely […]
